fundraising

On-line Charitable Giving

Guest blogger: Karine Aviv

I’m fairly new to on-line giving.  I’ve always been the average donor who gives to the charities who succeeded in canvassing me during their campaigns.  I don’t have a history of consistent giving so I wonder, if the shift is towards on-line giving, how will the charities “catch” donors like myself, who, in between raising 3 children and working part-time really don’t have that much time to surf the charity sites.

From everything I’ve read up to date, on-line giving is growing, especially for the technologically savvy younger population.  Charitable organizations will have to incorporate a more robust fundraising campaign to include both direct-mail and on-line options to capture an increasingly diversified population.

Another issue that keeps popping up is the important aspect of relationship building between charity and donor.  From personal experience, I believe this to be critical.  I’ve always been more inclined to donate to charities that I’ve been involved with either in volunteering myself, or have touched a personal aspect of my life, such as my children’s education and/or health.

It will be interesting to see how charities cope with the ever-changing fundraising landscape and how they will adjust their campaigns to grab and keep donors like myself through on-line mechanisms.

Bio: Karine is the marketing manager at Dexterity Consulting. She previously worked at Hitachi-ID (previously M-Tech Information Technology) as the Director of Marketing. Her education background is a BA in Psychology and an MBA in Information Systems.  She lives with her husband and three daughters in Calgary.

The Intersection of Money and Meaning.

Guest Blogger Lindsay Mitchell, a member of the Dexterity Consulting team, recently returned from SOCAP10.  Here are some thoughts on her experience.  read more »

Impact investing. Social entrepreneurship. Social enterprise. Tactical Philanthropy. New Money. All buzz terms heard last week when I attended the Social Capital Markets Conference (SOCAP) in San Francisco, along with 1200 other like-minded individuals from all parts of the value chain, from social entrepreneur to investor.  From what is usually seen as opposing perspectives - financial profit and social good - there came much hope, optimism and energy towards bringing these polar worlds closer together.

Where's the Beef... er... Balance?

IWhere's the Beef?n the 1980's Wendy's ran a commercial with the slogan, "Where's the beef?"  I was reminded of this as the debate about CEO compensation in the charitable sector is raising its head again.  read more »

Charity Scams Alive & Well in Canada

Charity scams are alive and well in Canada.  In 2003 the Chronicle of Philanthropy released a report that in North America over $1.28B is lossed due to fraud (and that is only the fraud that is caught!).  This hit home this week when Ashley Kirilow was denied bail for her part in a cancery charity scam.  read more »

SJM: A healthy relationship (with money) starts at home

“Who invented money?”

 

My daughter and I were driving home from the grocery store earlier this week when she dropped this bombshell. It was a natural follow to my most recent, “we don’t have money for that” speech in reference to something frivolous like toys or fancy soap.

   read more »

I’d take anything over this question. Something about how babies are made or where hamburgers come from would be preferable to talking about money.

To Text or Not to Text?

Blackberry CurveAfter the earthquake disaster that struck Haiti last week there has been a surge of giving via text message. When I was first presented with the idea to donate by text message I didn't quite know what to think, so many things ran through my mind - is it safe? How does it work?  read more »

Third Party Fundraising - Managing your Risks

Lately I have been invited to several third-party fundraisers for various organizations. It got me thinking about how well the hosts of these fundraisers know about the fundraising policies and the subsequent liabilities of the organization that they are hosting for.  read more »

Ethical Code of Fundraising

It's been a while since I posted something about the Ethical Code of Fundraising.  Attached to this blog post is a copy of Imagine Canada's Code and click here for how this information pertains to donors.

To date there are 180 organizations in Canada that subscribe to the code.  Have the organizations that you support adopted this code or something like it?

There are over 161,000 non-profits and charities in Canada with less than 1% of them formerly adopting Imagine Canada's code what does this say about the sector?  Or perhaps, what does it say about the role that Imagine Canada can play in strenthening the sector?  Should adopting the code be linked to the two year participation fee?  What role can donors play in encouraging their recipient organizations to adopt this code?  How can we encourage organizations to promote other similar ethical standards?

 

Madoff Fall Out - Crisis Funding Package

Dexterity Consulting is offering a special package for charities affected by the Madoff scandal.

This special package includes:

  • Developing and implementing a crisis funding plan and coaching the organization's team through the process. 
  • Reviewing governance structures and working the Board of Directors to develop safe-guards around funds.
  • Developing SUSTAINABLE fundraising practices and coaching team in order to have ongoing successful campaigns.

For more information please contact Gena at .

 

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