Social Finance for For-Profit Social Ventures

For the past few days I have been in the Ottawa area attending the Imagine Canada/Volunteer Canada forum on Business & Community.  During this time I have had the opportunity to meet with social change agents in the non-profit sector and their funders (corporate and government).  While the conversations were interesting the needs of these organizations are great, there was a distinct gap in the dialogue.  I feel that missing from the table were Small and Medium-sized Enterprises (who make up approximately 80% of Canada's business market-place) and For-Profit Social Enterprises (there was representation from non-profit social enterprieses).

Last year Dexterity Consulting facilitated millions of dollars in transactions to Canadian and American charities.  Even though we are a small company, we like many other SMEs, play a vital role in how our country is shaped.  It is my impression, after attending this event, that Imagine Canada and Volunteer Canada missed an opportunity by not engaging SMEs.  It is my opinion, that by not having these voices at the table, the largest segment of our population who are driving the economy and advocating on social issues are not adequately represented.  This in turn fosters the perception that only the "wealthy" can be active contributers to the philanthropic space; encourages the "this is not my issue" or apathy within society; and takes the responsibilty and ownership of social change out of the hands of those who have power in numbers to affect change.

So that you don't have the impression that I am all Buh-Humbug about this conference. I did meet some amazing people, in the charitable sector, who are really trying to address the social change agenda. Ilona Dougherty from Apathy is Boring and Peter Deitz from Social Finance are two thought AND action leaders who are pushing their agendas forward.

I was asked the question about the mentality of social investors and whether they are using their philanthropic dollars to finance/invest in for-profit (or B-Class) social enterprises.  So far, it has been my experience, that these types of investors are using their philanthropic dollars to finance for-profit social ventures.  In their minds, philanthropy is philanthropy (i.e. for charitable purposes) and social investing is a business decision with business expectations (profit motive driven).  This of course makes it harder for social enterprises to seek funding (the pool of potential investors is that much smaller than traditional investors).  Just because someone is philanthropic by nature, does not mean that s/he is a social investor from a business perspective.

How do we bring these groups together? I think for-profit social enterprises are ideal partners with charities (large and small), as well as with traditional companies to work towards addressing the social issue that connects them. 

Call to Action: Are you a for-profit social venture? Let the federal government know you are out there.  The social finance committee is meeting and we need to start showing that there is more to social change than being a big company with a community investment/corporate citizenship budget. 

Comments

For-profit vs. change-generating

I think I understand where you're coming form here, Gena, and if so, I agree. Why does not generating a profit make a social change effort more worthy? I don't understand why social enterprise has to be non-profit to 'count'. I think it's an artifical and counterproductive distinction. Why do so many initiatives targeted at promoting social enterprise insist that it be non-profit?

Are we saying that you can either make a profit or you can create positive change, but you can't do both? Why not? Are there not myriad examples of traditional companies that have generated social benefits while making profits at the same time? The people who invented and drove the computerized age made billions, but they also revolutionized more aspects of the world around us than I can count, arguably for the better.

Why not ask that all enterprise be social, even if the benefit they provide is as simple as providing mindless entertainment so that people can escape from stressful lives? Why would we need any enterprise that doesn't fill some kind of social want or need?

I hope this thinking is along the same lines as your intent with this piece - apologies if I took it in the wrong direction! But this is a topic that has often nagged at me when considering the definition of social enterprise.

My thoughts exactly

That's exactly it Nadine.

I also wonder why there is the assumption that all non-profits are good. I was having a conversation with some people from the @IXYYC this evening on organizations in Calgary that are dealing with poverty and someone said there were about 100 (please note, I have not verified this number) that are "tackling" the homeless issue.  One could ask, would it be better for our society to have a merger of these orgs than the continuation of resource allocation and limited change on the issue itself?

I also wondered why I pay a premium for wind energy (GreenMax) which is suppposedly better for the environment instead of people being taxed (or paying a premium) to not use renewable energy. Seems somewhat counter intuitive, but I am not in that industry so I am sure there is a very logical explaination that is not just driven by the profit motive.

I'm very interested

How can one fund these for-profit social ventures in the United States?

Investing in For-Profit Social Ventures

Hi Joel;

Just like any corporate investment there are different rules that are specified by State and Federal legislation.  For privately held companies, shares can be issued, but depending on how close you are to the founder (i.e. part of the "Friends, Family and Fools" network) you will probably have to qualify as a credited investor.  For publicly held companies that are traded on the open market, you can purchase shares like any other publicly traded company.

In some states, Illinois for example, private foundations can invest in L3C corporations as part of their asset base.

Please note, I am not a financial advisor, nor a legal authority on any of these models and you should seek consultation from an expert in asset management and legal structures before seeking investors in your social venture, or investing in someone else's.

- Gena

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