Crowdsourcing

I am submitting a brief to the Finance Committee of the House of Commons addressing the following as they relate to for-profit social ventures and non-profit social enterprises:

1. How to achieve a sustained economic recovery in Canada
2. How to create quality sustainable jobs

These days social media is being utilized for a variety of innovative campaigns; whether as a way to attract potential customers, garnering attention or brandrecognition. Einstein Bros. Bagels’ used a Facebook campaign as a way to gain fans(friends) of their product. Be my friend, get a free bagel! Was the motto behindtheir fan page. The bagel give away increased Einstein Bros Facebook fan count from a 4,700 to a336,000-plus. Their Facebook wall was plastered with praise from bagels eaters.  Read more »